Trailers and Opening sequences

A trailer usually consists of a montage of clips from the film. This montage gives key pieces of information about the film. Trailers usually start off at a very slow pace and gain speed as they near  the conclusion in order to grab the audience's attention and draw them into the film. The trailers usually have a tag line (memorable message/phrase) which the audiences will remember which will make them feel part of the film. It also identifies the companies and actors involved at the start to give a general overview of what you can expect form the film. Some trailers also have text during the transitions between each clip. These are usually a question or a quote from the movie which also grabs the audience's attention and makes them look to the deeper meaning behind the film. The text can also show reviews of the film and so allow the audience of the trailer to determine whether the film is worthwhile seeing and if it will appeal to them. An example of this would be the Expendable 2 trailer.
Film trailers are an important part of film making. They are very much like an advertisement for the film. A trailer is often given a big budget by film makers because it is such an important way of generating interest in the film before it is released. They are designed to give the audience a taste if the film and make them eager to come and see it. Trailers often include key moments from the film but do not give away any intricate details of the plot which would ruin the film for its audience. The title of the film often comes at the end of the trailer. often the film is linked to other successful films which the audience may have enjoyed. Many have powerful voice overs. Music is essential to add to the atmosphere and style of the film.

A film opening sequence of a film is the first opportunity that the director has to make a good and lasting impression on their audience. It introduces the audience to the tone or genre of the film by employing key conventions of that genre, for instance, a key of anxiety in horror/thriller films. It gives the audience a taste of the themes that will run throughout the film. It very often gives clues to the setting by opening with an establishing shot and cast of the film by introducing the audience immediately to the characters. It shows the audience the costumes used throughout the films. Some opening sequences superimpose opening credits over the opening action. It introduces the title and utilises both visuals and sound. The opening sequence will be designed to engage the interest of the audience

The companies create a music video which introduces all the cast with their characters and the main production companies along with the director. This identifies the key companies and the actors involved. This music video intro is usually positioned after a short action sequence at the very start. this immediately touches the audiences interests in the film and encourages them to watch on.  The Music intros always end with the director of the film.

As film intros play on they can also give an idea of the overall characters that will be met throughout the film.

Overall, film opening sequences are a key part to a film as they are what spark the audiences interests and are what captivates the audiences attention. All film intro sequences always show the title of the film either at the start or at the end in a large font with effects, which help to impress the audience and draw the audiences in.